ISM Cologne, Germany 2025

02 Feb 2025 - 05 Feb 2025

ISM Cologne, Germany 2025

The leading trade fair for sweets and snacks in Europe.

The leading trade fair specialized in confectionery, sweets, cookies, chocolate, ice cream, breakfasts, aperitifs and snacks: sweet, salty, energetic, functional and natural without additives. Where the most important innovations in the sector are presented.

The most striking innovations at ISM Cologne

We analyze the most outstanding innovations to bring you the trends with the greatest impact.

Products with potential for success, new ingredients, new flavors, formats, application of new food tech technologies and nutritional claims.

We explain the keys behind the most outstanding innovations and show you the trends emerging in the sector with examples of new launches.

We prepare a unique and exclusive report of each fair with the main highlights. An insight that will give you inspiration and competitive advantage.

What is ISM Cologne and why is it relevant?

ISM is the most important annual global event for the confectionery and snacks industry. It attracts companies from all over the world. It brings together leading brands, artisans, innovative companies and startups. It is the meeting point for the industry, where the major challenges and the most important innovations are discussed. In a world that tends to the constant pleasure and snackification of food, going to the ISM is to know where the food, flavor and snack industry is moving.

30.000

visitors

1,427

exhibitors

88%

international exhibitors

140

countries

ISM Cologne

Business boost for sweets and snacks

Leading retailers, international traders and importers from around the world, including: Amazon, Aldi, Carrefour, Costco, Edeka, E. Leclerc, El Corte Inglés, ITM, MEtro, REWE, Target, Tesco, Walmart and Whole Foods.

The leading trade fair specialized in snacks, sweets, cookies, cookies, ice cream, breakfast and natural snacks, setting the most important trends in the sector.
New exhibitors and start-ups will present their products in special areas. With a thematic focus on snack trends: fruit and vegetable snacks, jerkys, vegan specialties, breakfasts, bars and alternative protein.

Why shouldn't you miss our report?

With our analysis you will have an insight into:

Discover the best of SIW Cologne with Food Scouting

What you will find in our report:

Most relevant innovations: The most outstanding launches of the edition. New concepts.

What’s new in: sugar reduction, cocoa alternatives, trends in sustainability.

How companies around the world are responding to are responding to new market and consumer demands.

Our reports will help you focus your innovation strategy.

What do you get with Food Republik?

We are specialists in innovation and every year we travel to the main food and beverage trade fairs around the world to analyze the innovations that are presented: we test them, we analyze them, we understand them and we tell you about them so that they are relevant to your business.

Malwine Steinbock

CEO & Founding Partner.
Director of Strategy and Food Scout®

I help my clients move innovation projects forward with inspiration, method and execution. Too many times good projects get stranded in the vortex of the day to day.

Let's make things happen.

Victor Fortunado

Founding Partner
Creative Director

I am in charge of taking your innovation projects to the right port. I work with co-creation processes with companies, our market knowledge and the consumer. We unite talent, team and put the gear to bring innovation to the market.

Want to see what we are capable of?

If you work in food and have to make decisions about your innovation roadmap, investments, communication and strategic focus, this is your chance to get ahead of the curve.

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